IAB 2017 Cross-Cultural Marketing Day

October 10, 2017 1:00-6:30pm New York

Our America is Multicultural. So is the Opportunity.

More than 40% of the U.S. are diverse, non-white Americans. When you consider Americans who are married to, living with and/or living within multicultural communities, it is clear the new mainstream America is multicultural.
But many in the industry have not kept pace with the changing demographics, creating an opportunity gap. The shift of the ad audience for the  multicultural demographic has far outpaced the demographic shift of the ad industry.
IAB 2017 Cross-Cultural Day will be filled with a wide spectrum of interesting insights including actionable reports of what is working in the marketplace right now, the evolution of research and new client-based case studies.

This event is by invite only for agencies and marketers.

If you would like to sign up for the waiting list, click here.  To attend the event you must be registered.

VENUE

Oath
229 W 43rd Street
New York, NY 10036

Oath
229 W 43rd Street
New York, NY 10036