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Sherrill Mane Recognized in Folio: Top Women in Media

Sherrill Mane Named Folio: 2016 Top Women in Media

IAB is honored to announce that Sherrill Mane, Senior Vice President, Research, Analytics, and Measurement, IAB, has been named one of the 2016 Top Women in Media by Folio. Mane will be recognized by Folio: at an awards luncheon at the Yale Club in New York.

SherrillHeadshotThe annual Folio: Top Women in Media Awards celebrates the creativity and accomplishments of female leaders, sometimes against a glass ceiling, other times against the grain. Each year, a select group of women are hand-picked by the Folio: team to represent the best and brightest rising stars, entrepreneurs, director-level doers, corporate visionaries, and industry leaders.

Mane has led industry efforts to establish metrics and build measurement systems that facilitate the growth of interactive media. Mane is responsible for numerous IAB initiatives, including fostering greater awareness of interactive advertising opportunities in the traditional media agency community. She oversees the creation of market-making research and the materials associated with findings that grow the business. Since 2011, Mane has also been the IAB lead on the groundbreaking cross ecosystem collaboration with the agencies (4A’s) and marketers (ANA) known as Making Measurement Make Sense (3MS).

Congratulations to Sherrill Mane!