“Russian Programmatic Market Overview – 2015” covers main recent events and trends in the area of programmatic advertising in Russia and abroad since the beginning of 2015. This review will be useful for the entire advertising vertical, from advertisers and agencies to tech companies, data suppliers and media publishers. For this overview data was obtained during the expert survey of top managers and specialists of the leading companies operating in Russian programmatic ad industry, as well as personal interviews with market experts. Open sources were also used as foreign and Russian researches and surveys, media materials.
Russian Programmatic Marketing Overview 2015
