IAB Make Mobile Work Webinar: Make Mobile Advertising Welcome
Aug 4, 2016 / 12:00 pm – 1:00 pm EST
Overview
In today’s mobile advertising world, marketers must be continually mindful of how consumers experience their ad creatives. This webinar addresses how to develop ads that deserve to be called “creatives” and that consumers will not only tolerate but actually welcome. Join Karin Hennessy, Product Manager at Google, as she discusses the following key issues along with Celtra and Padsquad:
User Experience Best Practices
Creative Design Success Case Studies
Speakers
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In today’s mobile advertising world, marketers must be continually mindful of how consumers experience their ad creatives. This webinar addresses how to develop ads that deserve to be called “creatives” and that consumers will not only tolerate but actually welcome. Join Karin Hennessy, Product Manager at Google, as she discusses the following key issues along with Celtra and Padsquad:
